Thrift Studio Co.

The objective was to develop a minimal and highly versatile logo suitable for universal application. The logo was crafted by simplifying a clothing hanger into an arc, with thoughtful consideration given to drawers.

The logo's inherent versatility was effectively showcased in our product designs, consistently maintaining its distinct identity and brand value across various stylistic choices.

As an exclusively online brand, establishing a strong digital presence was important for Thrift Studio Co. By employing a clean white backdrop, we minimized distractions and directed customers' attention toward our products and visually engaging lookbooks, ultimately facilitating a seamless path to purchase.

As an e-commerce brand, our efforts were dedicated to creating collaterals, visuals, posts, and graphics that resonated with the brand's vision while efficiently showcasing our products to our audience.